Drew Stein: Master of the Hadron Helm, Now Steering Experian’s Adtech Ship
There’s now a saying in adtech: when PR people reach out to you with coy smiles and cryptic non-announcements, you’re...
Month: December 2024
When Ad Titans Tango: Omnicom and IPG’s $25 Billion Waltz to Dominance
In a move that has the advertising world clutching its collective coffee cups a little tighter, Omnicom Group has thrown...
Micro-influencers and affiliate marketing
Whether you’re a content creator looking to monetize your platform, or a publisher looking to expand reach – micro-influencers have...
What is banner advertising?
Banner advertising is an essential and powerful stream of marketing; find out how to create an effective campaign with our...
An introduction to high ticket affiliate marketing
Affiliate marketing centers around driving traffic to advertisers to encourage clicks and sales, and it can be used for a...
What is an affiliate marketing niche?
Defining a market strategy is key to helping any business grow. For most brands, affiliate marketing can be a hidden...
Publisher Spotlight: Qatch
Qatch discusses the significance of offering personalized shopping experiences by way of SMS marketing via the affiliate channel during the holiday...
What is conversion rate optimization?
Conversion rate is a key success indicator on your website. Read our guide on how to ensure your conversion rate...
Meet Awin and ShareASale in Las Vegas
Don’t gamble with your partner marketing – discuss winning strategies with the Awin Group at Affiliate Summit West and Creator...
Awin named #1 CPS Network in North America for second-consecutive year
We’re thrilled to once again be recognized by our publishers as their best CPS network in mThink Blue Book’s annual...
